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ReDealer

DMS, CRM & Systems Integration

Make dealership systems work as one operation.

Implementation, configuration, and troubleshooting across the DMS, CRM, inventory, F&I, service, and digital retailing systems that have to work together.

Overview

What this service covers

A customer's path through a dealership crosses many systems: a website lead lands in the CRM, a vehicle is pulled from inventory, a deal is structured and pushed to the DMS, F&I products are added, and the service department picks up the relationship afterward.

Each handoff is an integration, and each integration is a place where data can stall, duplicate, or disappear. ReDealer implements and administers these systems and takes responsibility for the connections between them.

Common problems we address

  • Leads that arrive late, arrive twice, or do not arrive at all.
  • Inventory, pricing, or photos that differ between the DMS, the website, and third-party listings.
  • Staff re-keying the same customer and deal information into multiple systems.
  • Each vendor attributing a problem to another vendor's system.
  • New software purchased but never fully configured or adopted.
  • Reporting that does not reconcile because systems disagree.

Scope

Scope of services

Engagements are scoped to the dealership. These are the areas we most often cover.

  • DMS implementation and administration

    Setup, conversion coordination, user and security configuration, and ongoing administration of the dealer management system.

  • CRM setup and configuration

    Lead sources, routing rules, processes, templates, and user setup aligned with how your sales and BDC teams work.

  • Inventory and merchandising systems

    Inventory management, pricing, and syndication feeds configured so vehicles appear accurately wherever they are listed.

  • Website and lead integrations

    Connecting website forms, chat, trade tools, and third-party lead providers to the CRM with reliable delivery and attribution.

  • F&I technology

    Menu, e-contracting, and product-provider connections integrated with deal data from the DMS.

  • Service department technology

    Scheduling, inspection, communication, and payment tools connected to repair orders and customer records.

  • Digital retailing

    Online deal-building tools configured to reflect your pricing, fees, and process, and connected to in-store systems.

  • API and data integrations

    Building or coordinating data exchanges between platforms where supported integration options exist.

  • Workflow automation

    Automating repetitive steps such as notifications, data handoffs, and report distribution.

  • Cross-system troubleshooting

    Tracing a problem across systems to its source and working it to resolution with the responsible vendors.

Engagements

Typical engagement scenarios

  1. Changing a core platform

    You are moving to a different DMS or CRM and need the conversion planned and every dependent integration accounted for.

  2. Fixing a broken handoff

    Leads, inventory, or deal data are not moving correctly between systems and the vendors involved have not resolved it.

  3. Getting value from what you already own

    You are paying for capable tools that are partially configured or working in isolation.

What to expect operationally

  • Reliable movement of leads, inventory, and deal data between systems.
  • Less duplicate entry and fewer manual workarounds.
  • One party accountable for diagnosing problems that span vendors.
  • Software configured to match the dealership's actual process.
  • More consistent data for management reporting.

Outcomes depend on each dealership's systems, vendors, and starting point. We define scope and expectations with you before work begins.

ReDealer works with the dealership platforms our clients select. References to platform categories do not imply a partnership, certification, or endorsement by any vendor. Integration options depend on what each platform makes available.

Related

  • Vendor & Technology Management

    Vendor evaluation, contract and pricing analysis, implementation coordination, and ongoing oversight of the technology providers a dealership depends on.

  • Managed IT & Infrastructure

    Network administration, user support, monitoring, and hardware management designed around how sales, service, parts, and the business office actually work.

Let's Build a Better-Connected Dealership.

Tell us about your dealership, acquisition, or operational challenges. We'll help identify the right starting point.

Start a Conversation